Your Customer Service is Your Marketing

Play episode
customer service marketing

This episode is sponsored by the Strength Matters FREE Website Design Service for Fit Pros. Save thousands on top-tier web design and SEO. Curious? Schedule a FREE strategy call today and see how we can help you rank #1 in Google and boost your sales.

Hosted by
James Breese

Everyday Athlete. Founder of @strengthmatters. Love snowboarding, cricket, Manchester United, the mountains, coffee and trail running.

Ever wondered why some fitness businesses excel in customer service marketing, seamlessly blending client care with effective promotion? Tune in to our latest podcast episode where we chat about the magic of turning top-notch customer service into your best marketing tool.

Packed with real stories, helpful tips, and a bit of humor, this episode is a must-listen for anyone looking to boost their fitness business by keeping clients happy and coming back for more. Hit play now and let’s get the conversation started!

Your job in business is not just about getting customers, but keeping them happy.

Josh Kennedy

Timeline Summary:
00:23Importance of Keeping Customers 01:23Evolution of Customer Service 03:27The Great T-Shirt Debacle 06:01Instant Response Necessity 09:35CRM Tools for Fitness Pros
Key Takeaways:
  • Customer Retention is Crucial: Focus on keeping customers happy as much as attracting new ones.
  • Customer Service Evolution: From a standout feature in the 2000s to a fundamental expectation in 2024.
  • Real-Life Challenges: Learn from the ‘Great T-Shirt Debacle of 2017’ and the importance of reliable delivery systems.
  • Rapid Response Expectation: In the fitness industry, responding to customer inquiries promptly is vital.
  • Professional Communication: Direct private queries to a professional email for effective management.
  • Importance of CRM Systems: Utilize tools like Front, Intercom, or Zendesk for organized customer service.
  • Consistency and Reliability: Be consistent in your responses and follow a streamlined process.
Websites and Links Mentioned:

It’s far easier and cheaper to keep a customer or a client than to get new ones.

James Breese

Responding to clients within 24 hours is a mark of professionalism in the fitness industry.

Andrew Wallis

Show Your Support: Rate and Review Us!

If you enjoyed today’s episode, please consider giving us a 5-star rating and a review on Apple Podcasts or wherever you listen to podcasts. Your support helps us reach more people and bring you even more quality content. Click the link below to rate and review us now!

Rate and Review us on Apple Podcasts

Join the discussion

This site uses Akismet to reduce spam. Learn how your comment data is processed.

More from this show

Business