How to Create a Fitness Newsletter?

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Fitness newsletters

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Hosted by
James Breese

Everyday Athlete. Founder of @strengthmatters. Love snowboarding, cricket, Manchester United, the mountains, coffee and trail running.

In this episode, we dive deep into the world of fitness newsletters. Whether you’re a seasoned fitness professional or just starting, this episode will guide you through creating a compelling newsletter that grows your business.

With invaluable insights and practical tips, James, Josh and Andrew reveal the secrets to engaging your audience, nurturing leads, and ultimately, enhancing your fitness business’s success.

Getting your first 1000 subscribers is the hardest thing to do.

James Breese

Timeline Summary:
00:06Introduction to Fitness Newsletters 01:00The Importance of Email Marketing 03:07Nailing Your Niche 05:23Newsletter Infrastructure Setup 09:20Growing Your Subscriber Base
Key Takeaways:
  • Purpose-Driven Content: Understand the core purpose of your newsletter to provide value to your audience.
  • Consistent Scheduling: Commit to a regular posting schedule to maintain engagement and reliability.
  • Engaging and Relevant Naming: Choose a newsletter name that resonates with your target audience and reflects the content’s essence.
  • Infrastructure is Key: Utilize the right tools and platforms for data collection and distribution, ensuring your newsletter reaches your audience effectively.
  • Growth Strategy: Focus on building your subscriber base organically, starting with friends and family, and expanding through social media and direct outreach.
  • Test Before Launch: Ensure all links and content work as intended to maintain professionalism and user trust.
  • Utilize AI Tools: Leverage AI, such as ChatGPT, for creative input and efficiency in naming and content generation.
Websites and Links Mentioned :

The newsletter is a really important part of the marketing puzzle in 2024 and beyond.

James Breese

If you haven’t got an email list… you’re potentially leaving money on the table.

James Breese

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