Dive into this episode where we dissect the intricacies of how to launch a new fitness website to maximize performance and visibility.
Whether you’re mulling over a new website or contemplating revamping an existing one, this episode serves as a masterclass in understanding the critical steps from conception through to going live and beyond.
Launching a new website involves more than just going live; it’s about creating a fully functional, error-free environment.
James Breese
Timeline Summary:
Key Takeaways:
- Pre-Launch Testing: Before going live, it’s crucial to conduct a thorough staging process, which includes testing links and functionality to ensure no errors that could impact user experience.
- SEO Essentials: Integrating tools like Google Analytics and Search Console right from the start is vital for tracking and improving your website’s search engine performance.
- Optimization for Mobile and Desktop: Confirm that the site works flawlessly across all devices to cater to a broader audience.
- Feedback Loop: Utilize initial user testing with a small group to gather valuable feedback and make necessary adjustments.
- Content Must-Haves: Ensure your site includes essential pages like About Us, Contact Us, and Privacy Policies to meet user expectations and legal requirements.
- Post-Launch Monitoring: After the site goes live, continuous monitoring and tweaking based on user interaction and site performance are necessary.
- Platform Considerations: While platforms like Wix or Squarespace might be good starting points, WordPress is recommended for scaling, optimizing, and customizing your website extensively.
Websites and Links Mentioned:
Ensure every aspect of your site works perfectly on both mobile and desktop to provide a seamless user experience.
James Breese
First impressions online are crucial; optimize your site to make a powerful impact from the first click.
Andrew Wallis
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