How to Sell an e-Book as a Fit Pro

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Sell an e-Book as a Fit Pro

This episode is sponsored by the Strength Matters FREE Website Design Service for Fit Pros. Save thousands on top-tier web design and SEO. Curious? Schedule a FREE strategy call today and see how we can help you rank #1 in Google and boost your sales.

Hosted by
James Breese

Everyday Athlete. Founder of @strengthmatters. Love snowboarding, cricket, Manchester United, the mountains, coffee and trail running.

Dive into this episode as James Breese,  Josh Kennedy and Andrew Wallis from Strength Matters reveal the secret to successfully sell an e-book as a Fit Pro. Witness how a modest $7 e-book was ingeniously turned into a $2,000 success story in just four days!

This isn’t your typical get-rich-quick story; it’s a realistic, strategic approach to converting prospects into loyal customers. Whether you’re a budding entrepreneur or an established business owner, this episode packs valuable lessons and practical tips that can elevate your marketing game. Tune in to discover the art of effective customer conversion!

That’s what took us to 2,000. It was a simple three-page setup funnel.

James Breese

Timeline Summary:
00:28Importance of an Email List 01:06Converting Leads to Buyers 02:22Crafting a Sales Funnel 03:40Leveraging YouTube for Insights 06:39Essential Marketing Strategies
Key Takeaways:
  • Email List Power: The success of your campaign heavily relies on a substantial, active email list. It’s a crucial starting point.
  • Progressive Sales Approach: Introduce low-ticket offers to build trust and familiarity, setting the stage for more significant sales.
  • Sales Funnel Efficiency: Utilize a sales funnel to guide prospects through a structured buying journey, enhancing conversion rates.
  • Diversifying Products: Offer complementary products or upsells alongside primary offerings to maximize revenue opportunities.
  • Online Presence: Use platforms like YouTube to share detailed insights and strategies, broadening your reach and credibility.
  • Content Repurposing: Regularly repurpose and reintroduce content, keeping it fresh and relevant for your audience.
  • Trial and Adaptation: Be patient with new strategies, and don’t be discouraged by initial failures. Adapt and evolve your methods.
Websites and Links Mentioned:

Don’t think you need to build five or six pieces of content at once. Build one, start from there.

James Breese

Building my email list… that’s a key marketing asset that we have.

Andrew Wallis

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