{"id":3252,"date":"2024-03-21T16:11:03","date_gmt":"2024-03-21T16:11:03","guid":{"rendered":"https:\/\/strengthmatters.com\/podcast\/?p=3252"},"modified":"2024-04-17T16:32:38","modified_gmt":"2024-04-17T16:32:38","slug":"email-marketing","status":"publish","type":"post","link":"https:\/\/strengthmatters.com\/podcast\/email-marketing\/","title":{"rendered":"Email Marketing: Why It&#8217;s the Most Reliable Channel for Outreach"},"content":{"rendered":"\n<figure class=\"wp-block-audio\"><audio controls src=\"https:\/\/www.buzzsprout.com\/2134534\/14738152-why-email-is-the-most-reliable-marketing-channel.mp3?download=true\"><\/audio><\/figure>\n\n\n\n<p>In today&#8217;s fast-paced digital age, where every new marketing channel promises to be the next big thing, there lies an unassuming powerhouse that many have prematurely declared obsolete: email marketing. <\/p>\n\n\n\n<p>In this episode we dive deep into the enduring power of email as the most reliable marketing channel for health and fitness businesses. If you&#8217;re looking for actionable insights to skyrocket your business growth and nurture your audience effectively, pressing play on this episode is a must.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Build your list, build your business.<\/p>\n<cite>James Breese<\/cite><\/blockquote>\n\n\n\n<p><\/p>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Timeline Summary:<\/strong><\/h5>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"00\" data-seconds=\"05\">00:05<\/a><span>Introduction to Email Marketing&#8217;s Endurance<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"00\" data-seconds=\"22\">00:22<\/a><span>The Downfall of Social Media Engagement<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"02\" data-seconds=\"21\">02:21<\/a><span>Email vs. Social Media Metrics<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"05\" data-seconds=\"01\">05:01<\/a><span>The Value of Email Subscribers<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"06\" data-seconds=\"14\">06:14<\/a><span>Practical Tips for Growing Your Email List<\/span><\/span>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Key Takeaways:<\/strong><\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Email&#8217;s Unmatched Reliability<\/strong>: Despite the rise of social media, email remains the most consistent and direct way to reach your audience.<\/li>\n\n\n\n<li><strong>Decline of Social Media Engagement<\/strong>: Engagement on social media platforms has significantly dropped, making email a more stable and effective channel for direct communication.<\/li>\n\n\n\n<li><strong>The Power of One Email Subscriber<\/strong>: One email subscriber is equivalent to 1,000 social media followers, highlighting the importance of building and nurturing your email list.<\/li>\n\n\n\n<li><strong>Segmentation is Key<\/strong>: Segmenting your email list allows for targeted, relevant communication, increasing engagement and conversion rates.<\/li>\n\n\n\n<li><strong>Actionable Growth Strategies<\/strong>: Simple yet effective strategies for list growth include leveraging your existing network, utilizing social media bios, and creating compelling lead magnets.<\/li>\n<\/ul>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Websites and Links Mentioned:<\/strong><\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/strengthmatters.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Strength Matters<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/strengthmatters.com\/strategy\" target=\"_blank\" rel=\"noreferrer noopener\">Free Strategy Call<\/a><\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Segmentation: The secret sauce of effective email marketing.<\/p>\n<cite>Andrew Wallis<\/cite><\/blockquote>\n\n\n\n<p><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>A single email subscriber > 1,000 social media followers.<\/p>\n<cite>James Breese<\/cite><\/blockquote>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Show Your Support: Rate and Review Us!<br><br><\/strong>If you enjoyed today&#8217;s episode, please consider giving us a 5-star rating and a review on\u00a0<a href=\"https:\/\/podcasts.apple.com\/gb\/podcast\/strength-matters\/id892406366\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Apple Podcasts<\/strong><\/a>\u00a0or wherever you listen to podcasts. Your support helps us reach more people and bring you even more quality content. Click the link below to rate and review us now!<\/p>\n\n\n\n<p><a href=\"https:\/\/podcasts.apple.com\/gb\/podcast\/strength-matters\/id892406366\" rel=\"noreferrer noopener\" target=\"_blank\"><strong>Rate and Review us on Apple Podcasts<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In today&#8217;s fast-paced digital age, there lies an unassuming powerhouse that many have prematurely declared obsolete: email marketing. <\/p>\n","protected":false},"author":1,"featured_media":3255,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[7],"class_list":["post-3252","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-show","tag-sponsored"],"authors":[],"_links":{"self":[{"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/posts\/3252","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/comments?post=3252"}],"version-history":[{"count":2,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/posts\/3252\/revisions"}],"predecessor-version":[{"id":3256,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/posts\/3252\/revisions\/3256"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/media\/3255"}],"wp:attachment":[{"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/media?parent=3252"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/categories?post=3252"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/tags?post=3252"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}