{"id":2371,"date":"2023-10-10T14:48:00","date_gmt":"2023-10-10T14:48:00","guid":{"rendered":"https:\/\/strengthmatters.com\/podcast\/?p=2371"},"modified":"2023-10-11T14:48:55","modified_gmt":"2023-10-11T14:48:55","slug":"best-social-media-platform","status":"publish","type":"post","link":"https:\/\/strengthmatters.com\/podcast\/best-social-media-platform\/","title":{"rendered":"The Hidden Social Media Platform: Why It&#8217;s the Best Place You&#8217;re Not Posting On"},"content":{"rendered":"\n<figure class=\"wp-block-audio\"><audio controls src=\"https:\/\/www.buzzsprout.com\/2134534\/13749313-the-hidden-social-media-platform-why-it-s-the-best-place-you-re-not-posting-on.mp3?download=true\"><\/audio><\/figure>\n\n\n\n<p>In today\u2019s episode, we uncover the \u2018hidden\u2019 social media gem: Google My Business and why it\u2019s the best social media platform you\u2019re not posting on.<\/p>\n\n\n\n<p>There\u2019s a gold mine of client opportunities that most fitness professionals are overlooking. If you\u2019ve ever wondered how to stand out in the oversaturated market of social media, this is the platform you probably haven\u2019t considered that could revolutionize your business. <\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Google My Business is the most important thing that you need to be doing to get clients.<\/p>\n<cite>James Breese<\/cite><\/blockquote>\n\n\n\n<p><\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Timeline Summary<\/h5>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"01\" data-seconds=\"00\">01:00<\/a><span>The power of Google My Business.<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"02\" data-seconds=\"00\">02:00<\/a><span>The importance of regular posts on GMB.<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"03\" data-seconds=\"00\">03:00<\/a><span>Claiming your business on Google.<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"05\" data-seconds=\"00\">05:00<\/a><span>Posting strategies and client success stories.<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"08\" data-seconds=\"00\">08:00<\/a><span>Comparing GMB to other social media platforms.<\/span><\/span>\n\n\n\n<h5 class=\"wp-block-heading\">Key Takeaways<\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>The GMB Advantage:<\/strong>\u00a0Google My Business (GMB) is not just a directory but an active platform where businesses can engage with clients by making regular posts.<\/li>\n\n\n\n<li><strong>Consistency is Key:<\/strong>\u00a0To gain visibility, especially in competitive areas, businesses need to post consistently.<\/li>\n\n\n\n<li><strong>Consumer Behavior Insight:<\/strong>\u00a0A significant percentage of consumers use Google to search for local businesses, emphasizing the importance of being active on GMB.<\/li>\n\n\n\n<li><strong>Claim Your Territory:<\/strong>\u00a0Taking ownership of your GMB profile allows you to control the content, images, and reviews that appear.<\/li>\n\n\n\n<li><strong>Active Signal to Google:<\/strong>\u00a0Regular posting signals to Google that your business is active, which can positively impact your search rankings.<\/li>\n\n\n\n<li><strong>Organic Over Fleeting:<\/strong>\u00a0Focusing on GMB and organic search can provide more lasting results than fleeting social media posts.<\/li>\n\n\n\n<li><strong>Power of Reviews:<\/strong>\u00a0Client reviews on GMB play a vital role in building a brand\u2019s credibility and attracting new customers.<\/li>\n<\/ul>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Websites & Resources Mentioned:<\/strong><\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"http:\/\/strengthmatters.com\/\" rel=\"noreferrer noopener\" target=\"_blank\">Strength Matters<\/a><\/li>\n\n\n\n<li><a href=\"http:\/\/strongerbodies.co.uk\/\" target=\"_blank\" rel=\"noreferrer noopener\">Stronger Bodies<\/a><\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Posting on social media will have its benefits, but focus first on content for your website and Google My Business.<\/p>\n<cite>Andrew Wallis<\/cite><\/blockquote>\n\n\n\n<p><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Everybody is posting exercise videos. Stand out from the noise.<\/p>\n<cite>James Breese<\/cite><\/blockquote>\n\n\n\n<p><\/p>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Show Your Support: Rate and Review Us!<\/strong><\/h5>\n\n\n\n<p>If you enjoyed today\u2019s episode, please consider giving us a 5-star rating and a review on\u00a0<a href=\"https:\/\/podcasts.apple.com\/gb\/podcast\/strength-matters\/id892406366\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Apple Podcasts<\/strong><\/a>\u00a0or wherever you listen to podcasts. Your support helps us reach more people and bring you even more quality content. Click the link below to rate and review us now!<\/p>\n\n\n\n<p><a href=\"https:\/\/podcasts.apple.com\/gb\/podcast\/strength-matters\/id892406366\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Rate and Review us on Apple Podcasts<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In today&#8217;s episode, we uncover the &#8216;hidden&#8217; social media gem: Google My Business and why it&#8217;s the best social media platform you&#8217;re not posting on.<\/p>\n","protected":false},"author":1,"featured_media":2380,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[7],"class_list":["post-2371","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-show","tag-sponsored"],"authors":[],"_links":{"self":[{"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/posts\/2371","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/comments?post=2371"}],"version-history":[{"count":7,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/posts\/2371\/revisions"}],"predecessor-version":[{"id":2384,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/posts\/2371\/revisions\/2384"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/media\/2380"}],"wp:attachment":[{"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/media?parent=2371"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/categories?post=2371"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/tags?post=2371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}