{"id":2371,"date":"2023-10-10T14:48:00","date_gmt":"2023-10-10T14:48:00","guid":{"rendered":"https:\/\/strengthmatters.com\/podcast\/?p=2371"},"modified":"2023-10-11T14:48:55","modified_gmt":"2023-10-11T14:48:55","slug":"best-social-media-platform","status":"publish","type":"post","link":"https:\/\/strengthmatters.com\/podcast\/best-social-media-platform\/","title":{"rendered":"The Hidden Social Media Platform: Why It&#8217;s the Best Place You&#8217;re Not Posting On"},"content":{"rendered":"\n<figure class=\"wp-block-audio\"><audio controls src=\"https:\/\/www.buzzsprout.com\/2134534\/13749313-the-hidden-social-media-platform-why-it-s-the-best-place-you-re-not-posting-on.mp3?download=true\"><\/audio><\/figure>\n\n\n\n<p>In today&#8217;s episode, we uncover the &#8216;hidden&#8217; social media gem: Google My Business and why it&#8217;s the best social media platform you&#8217;re not posting on.<\/p>\n\n\n\n<p>There&#8217;s a gold mine of client opportunities that most fitness professionals are overlooking. If you&#8217;ve ever wondered how to stand out in the oversaturated market of social media, this is the platform you probably haven&#8217;t considered that could revolutionize your business. <\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Google My Business is the most important thing that you need to be doing to get clients.<\/p>\n<cite>James Breese<\/cite><\/blockquote>\n\n\n\n<p><\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Timeline Summary<\/h5>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"01\" data-seconds=\"00\">01:00<\/a><span>The power of Google My Business.<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"02\" data-seconds=\"00\">02:00<\/a><span>The importance of regular posts on GMB.<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"03\" data-seconds=\"00\">03:00<\/a><span>Claiming your business on Google.<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"05\" data-seconds=\"00\">05:00<\/a><span>Posting strategies and client success stories.<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"08\" data-seconds=\"00\">08:00<\/a><span>Comparing GMB to other social media platforms.<\/span><\/span>\n\n\n\n<h5 class=\"wp-block-heading\">Key Takeaways<\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>The GMB Advantage:<\/strong>&nbsp;Google My Business (GMB) is not just a directory but an active platform where businesses can engage with clients by making regular posts.<\/li>\n\n\n\n<li><strong>Consistency is Key:<\/strong>&nbsp;To gain visibility, especially in competitive areas, businesses need to post consistently.<\/li>\n\n\n\n<li><strong>Consumer Behavior Insight:<\/strong>&nbsp;A significant percentage of consumers use Google to search for local businesses, emphasizing the importance of being active on GMB.<\/li>\n\n\n\n<li><strong>Claim Your Territory:<\/strong>&nbsp;Taking ownership of your GMB profile allows you to control the content, images, and reviews that appear.<\/li>\n\n\n\n<li><strong>Active Signal to Google:<\/strong>&nbsp;Regular posting signals to Google that your business is active, which can positively impact your search rankings.<\/li>\n\n\n\n<li><strong>Organic Over Fleeting:<\/strong>&nbsp;Focusing on GMB and organic search can provide more lasting results than fleeting social media posts.<\/li>\n\n\n\n<li><strong>Power of Reviews:<\/strong>&nbsp;Client reviews on GMB play a vital role in building a brand&#8217;s credibility and attracting new customers.<\/li>\n<\/ul>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Websites &amp; Resources Mentioned:<\/strong><\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"http:\/\/strengthmatters.com\/\" rel=\"noreferrer noopener\" target=\"_blank\">Strength Matters<\/a><\/li>\n\n\n\n<li><a href=\"http:\/\/strongerbodies.co.uk\/\" target=\"_blank\" rel=\"noreferrer noopener\">Stronger Bodies<\/a><\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Posting on social media will have its benefits, but focus first on content for your website and Google My Business.<\/p>\n<cite>Andrew Wallis<\/cite><\/blockquote>\n\n\n\n<p><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Everybody is posting exercise videos. Stand out from the noise.<\/p>\n<cite>James Breese<\/cite><\/blockquote>\n\n\n\n<p><\/p>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Show Your Support: Rate and Review Us!<\/strong><\/h5>\n\n\n\n<p>If you enjoyed today\u2019s episode, please consider giving us a 5-star rating and a review on&nbsp;<a href=\"https:\/\/podcasts.apple.com\/gb\/podcast\/strength-matters\/id892406366\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Apple Podcasts<\/strong><\/a>&nbsp;or wherever you listen to podcasts. Your support helps us reach more people and bring you even more quality content. Click the link below to rate and review us now!<\/p>\n\n\n\n<p><a href=\"https:\/\/podcasts.apple.com\/gb\/podcast\/strength-matters\/id892406366\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Rate and Review us on Apple Podcasts<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In today&#8217;s episode, we uncover the &#8216;hidden&#8217; social media gem: Google My Business and why it&#8217;s the best social media platform you&#8217;re not posting on.<\/p>\n","protected":false},"author":1,"featured_media":2380,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[7],"class_list":["post-2371","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-show","tag-sponsored"],"authors":[],"_links":{"self":[{"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/posts\/2371","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/comments?post=2371"}],"version-history":[{"count":7,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/posts\/2371\/revisions"}],"predecessor-version":[{"id":2384,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/posts\/2371\/revisions\/2384"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/media\/2380"}],"wp:attachment":[{"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/media?parent=2371"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/categories?post=2371"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/strengthmatters.com\/podcast\/wp-json\/wp\/v2\/tags?post=2371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}